David Wondrich reviews his own books
The award-winning author and drinks historian, David Wondrich, takes a look back at his renowned writing back-catalogue. From ‘Killer Cocktails’ to ‘The Oxford Companion to Spirits & Cocktails’, he gives us the inside track on how his books came to be
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Last Orders by Mona GallosiFor the final installment of our Negroni Week Movies, let’s leave the floor to our top Argentinian bartender. Who but Mona Gallosi to end these incredible cinematic stories? The perfect femme fatale bartender in her Last Orders. In the style of a classic black-and-white film noir (but letting the Campari bottle and cocktail stand out […]
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The Curious Life Of The Travelling Bartender by Joe SchofieldIf you’ve read the prior article, you might recognize the protagonist of this short movie, the colorful Joe Schofield (who played the unidentified man in Millie’s short film)! In his vignette, The Curious Life of the Travelling Bartender, Joe is the main character in this typical Wes Anderson style and aesthetic. Maniacally symmetrical framings, bizarre […]
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For Your Eyes Only By Millie TangLet’s dive into a genre which places itself between thriller and action movie, the classic 60s spy movie with the one and only Millie Tang, acting as the main protagonist and spy bartender. For Your Eyes Only is a stylish espionage caper in which Millie is sitting outside an Italian Café reading a newspaper, but […]
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The Bitter Truth by Tiffanie BarriereMovies and cocktails tell extraordinary stories, which come alive when movie directors and bartenders’ creative fire is lightened up. Both are thrill seeker, searching for emotions for people to feel. Our Negroni Week movie campaign starts with the first short movie: The Bitter Truth, a modern thriller by Tiffanie Barriere. In this thrilling scene inspired […]
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Meet the Global Campari Red HandsRed Hand is not just one individual, Red Hand is a concept, a legend to behold. However, Red Hand is not anyone: knowledge, experience, wisdom and passion are some of the distinctive characteristics which a Red Hand needs to have. This is what drove the Global Campari Red Hands 2024 when they were asked to […]
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Discover the Global Campari Red Hands ProgramWhat do a bartender and a movie director have in common? The inspiration to create something unique, which can come from everything that lights up one’s creative fire. This is what happens to bartenders and movie directors. Both let themselves be inspired by the world and people around them, by what they’ve experienced, by their […]
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Eli Martinez Bello: fighting for Mexican cultureHospitality excellence and deep links to her roots: this is Eli Martinez Bello's world, seen through her own eyes.
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Our manifesto: Double Chicken PleaseBuilding a brand identity, changing hiring policies and a focus on merchandise are all part of the New York City bar’s manifesto. The team at Double Chicken Please show us behind the curtain of its approach to business
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So Why Focus On Inclusivity, and Not Diversity?Insights from Monica Berg, about how diversity and inclusivity live together, and what's fundamental to do, in order to achieve both.
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The future is yours to create: Maite CabreraOur sixth bartender in our series is Chile’s Maite Cabrera. Currently travelling around Europe, Cabrera talks about constantly learning, why a fair wage matters, and having a legacy of making bartending fun
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Jason Richburg: 5 things creative bartenders need to knowThe writer and strategy director at NYC’s Good Fucking Design Advice knows how to use words to garner their followers. He gives us his top tips for generating creativity behind the bar
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Is creativity important? 8 bartenders have their sayAs we launch ‘Unlocking creativity’, the first episode of Perspectives Season 3, we ask eight bartenders from around the world a very simple question: Is creativity important?