Open Book: In Conversation with Monica Berg

The Old Fashioned is the *original cocktail*, and dates back as far as the late 1700's. In fact, it's first mention is in 1798 in the London paper "Morning Post and Gazetteer" pre-dates the use of the word "cock-tail" in 1806 in "The Balance and Columbian Repository", which defined the drink as "composed of spirits of any kind, sugar, water and bitters...". The classic has endured today because of its special ability to unlock the subtle and unique flavors of all types of spirits. The drink is delicious, easy to make, and open to adaptation, which has made it a favorite for guests and bartenders for over 200 years.⁠

Watch now to learn about the gear and techniques driving today's best bars (plus budget alternatives)!

Watch a conversation with award winning bartender, drink thinker, and Campari Academy Creative Director, Monica Berg and US Academy Lead, Jessamine McLellan. In this session we will deep dive into the new Academy Perspectives series and discuss the origins of bar culture, the ways it has evolved, and the wealth of potential for bartenders in its future.

Sam Ross, inventor of the Penicillin and the Paper Plane, says formulas make you a better bartender.

Cynar liqueur is typically served as an aperitif but can also be used in many cocktails thanks to it’s versatility.

For this cocktail recipe, the Grand 75, we combine the flavors of orange and the warmth of Grand Marnier cognac with lemon juice and champagne.