Inspiration

Find out what is to be done, for a new idea of bar and bartending, according to Campari Academy Creative Director Monica Berg.

Hospitality is and has always been a field highly centred around human interaction; whether you provide accommodation for travellers, meals for diners or like many of us, beverages for drinkers – it’s easy to forget all the things that are necessary for this last interaction to happen. Long before you can start thinking about serving […]

Serious questions, funny answers and vice versa: it's Campari Academy's Tricky Questions, and Leo Robitschek sat down with us to face them!

Right by the Gulf of Naples, L'Antiquario is bringing old school hospitality back to the city. Find out the importance of a White Jacket with Alex Frezza

Alexander Frezza, Naples native and bar industry leader joins us in a game of “Word Association”, sharing his thoughts around forgotten hospitality and the meaning of bars. Carlo Carnevale

The legendary Italian cocktail: the Negroni's history, from it's origin in Florence, to the remarkable Negroni Week

Mixing through a mostly non-drinking crowd, and celebrating the most multicultural environment in the world: Osman Baycan shares his secrets about running a bar in Istanbul, Turkey.

Take a look at Campari Academy's chat with historian David Wondrich, for Deep insights on the best selling drinks of the year

A walk around the Big Easy's hospitality gems. Whether you are looking for delicious food, historical drinks or thrilling jazz music, New Orleans is the city for you.

Nicknamed the “Big Easy” and home to one of the biggest trade events of the year, Tales of the Cocktail, New Orleans is also the birthplace of jazz, home to countless classic cocktails and a vibrant culinary scene. We sat down with iconic trumpeter Kermit Ruffins, a New Orleans native deeply connected to all three, […]

Take a look at ten classic drinks that originated amongst the bustling streets of New Orleans.

Travel and discover: two key aspects of a bartender's life, to enhance curiosity and expand the mind. Monica Berg takes us to her favourite places through memories and pictures.