Introducing the Negroni Edits: Edition 1
Campari is more than an aperitif. With such unmistakable characteristics, the iconic red liquid has long been a source of passionate inspiration.
Drinks like Rosita, that Gary Regan adapted from a 1978 book (with reposado tequila instead of gin, and the addition of dry vermouth and bitters), the fortunate accident at Bar Basso in Milan that led Mirko Stocchetto to substitute gin for Prosecco which gave birth to Negroni Sbagliato in 1972, and experiments like Jeffrey Morgenthaler’s 2010 barrel aged Negroni, are all proof of the cocktail’s eternal allure on the drinking scene.
While the classic recipe of equal parts London Dry Gin, Sweet Italian Vermouth and of course bittersweet Campari is once again the most popular classic cocktail in the worlds best bars1 – Negroni Edits celebrates the way bartenders bring their own creative style to edit the Negroni and make it their own.
Make sure to hit the button below to access Edition 1 of The Negroni Edits.
Access the Negroni Edits: Edition 1 here
- Source: Drinks International 2024 Brands Report ↩︎
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