Inspiration

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Negroni Edits 2.0The Negroni is a beloved classic, celebrated for its simplicity and the harmonious balance of its three key ingredients: Campari, gin and sweet vermouth. However, as we embrace seasonal shifts, new flavours and ingredients emerge, opening doors for creative twists on this iconic cocktail. With each season bringing distinct profiles, from warming winter spices to […]

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Why? Why Campari Academy and why now?Monica Berg, industry hero and Campari Academy Lab members, shares their career highlights and lessons. Read here.

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Discover The Grand Encounter: Behind the BarIt’s not just about the drinks. A bar is the subtle line that slightly separates stories, made of people, experiences, memories and projects. It’s where cocktails are silent witnesses of magic unfolding, the one that occurs when ideas and backgrounds merge: encounters, the unexpected combinations that happen together with everything that comes into their creations. […]

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Introducing the Negroni Edits: Edition 1Campari is more than an aperitif. With such unmistakable characteristics, the iconic red liquid has long been a source of passionate inspiration. Drinks like Rosita, that Gary Regan adapted from a 1978 book (with reposado tequila instead of gin, and the addition of dry vermouth and bitters), the fortunate accident at Bar Basso in Milan […]
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Story of Spirit: Rum a Tasting CourseRum education really became something that started decades ago and the person that really instigated that was The Global Rum Ambassador, Ian Burrell. On the advent of the publishing of his book, Rum; a Tasting Course, where we finally see the distilled down wisdom he has developed over his decades of service to the Rum […]

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Episode 3 – ELEVATED+LOCAL with Deniseea HeadThe Grand Encounter: Behind the Bar journey now comes to its end with the final episode of the season. We now travel to New Orleans, the homeland of jazz and the city where one of the biggest global events in the bar industry takes place, Tales Of The Cocktail. It’s New Orleans that enables another Grand […]

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Cocktails & the Smells of the Universe with Harold McGeeCampari Academy UK’s Tristram Fini is joined by researcher and author Harold McGee (On Food & Cooking/Nose Dive) for a discussion on the evolution and importance of his works over the past 40 years and how his latest text, Nose Dive, can really help us understand the way in which our sense of smell enriches […]

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Story of Spirit: AperitifsFrom the early days of fermentation to the role of Aperitivo drinks today; Chris is joined by guests Kate Hawkings author of Aperitif and Italian Icons Brand Ambassador Loris Contro to examine the history of the libations that kick-start the appetite, clean the palate and perhaps more importantly, define a moment.