Training

Since its origins in the 1800s, Campari has become an icon of the Italian Aperitivo. Discover the mysteries behind its top-secret recipe and learn how to make the perfect Negroni.

Delve into the origins of bitters as a cocktail ingredient and the different flavor profiles available. Learn to use them to create a variety of different cocktail recipes your customers will love.

An Aperitivo is more than just a drink - it's an Italian cultural tradition steeped in history. Explore some iconic Aperitivo cocktails and discover common food pairings to serve alongside them.

The Italian Aperitif that needs no introduction. Discover the iconic orange drink and explore the different flavors that make up Aperol’s distinctive taste.

Discover the origins of rum, an international spirit favorite.

Appleton Estate rums are a bar staple, offering rich, adaptable flavors for your customers. Discover the products now.

Learn about the history and production of the worldclass Trois Rivieres portfolio.

Do you know your tequila from your mezcal? Agave spirits are set to stay. Learn more here.

Montelobos mezcal and it’s distinctive flavor profile offers a refreshing change to traditional cocktail recipes. Learn more.

Espolòn tequila is an un-aged tequila with notes of sweet agave. Learn more about the history and flavor profile of this industry favorite.

Demand for gin and gin cocktails is growing around the world. Discover different gin categories.