Perspectives

Season 1

Raw Materials & Flavour

Person holding a box of strawberries
Chapter 1 - Sourcing matters
We begin by looking at our broken food system and the ways in which bartenders can better source ingredients in order to remain true to nature. From utilising seasonal ingredients to educating guests on where they come from, our contributors explain why sourcing raw materials with flavour in mind really matters.
Man walking in a corridor
Chapter 2 - Creating uniqueness
In our second chapter, we investigate the relationship between ingredients and creativity. By stripping the creation of cocktails back to raw materials over technique, understanding the impact of locality and experimenting with new ways of expressing flavour, bartenders can really begin their journeys into creating uniqueness.
Image of a clean and modern kitchen
Chapter 3 - Finding your own identity
In our final instalment, focus on to how bartenders translate their understanding of flavour into their drinks. By taking personal memories of flavour and using the right recipes and techniques to communicate them through cocktails, bartenders have the power to influence consumers and share knowledge with future bartending generations.

In this episode, our experts focus on two of the most important components of making drinks – raw materials and flavour. By balancing old ways of presenting flavours with new ones, exploring other supply chains for our ingredients and educating guests on the produce that goes into their drinks, bartenders can start to answer the question: what is the essence of flavour?
From the importance of understanding ingredients, to sourcing seasonally, creating uniqueness and finding an identity: this episode explores how bartenders can be leaders in changing consumers' (and future bartenders') understanding of produce and how it relates to flavour.

Contributors

Further Reading

Olive oil and gin 1

Article

Extracting flavour series: Monica Berg on the fundamentals of fat washing

In the fifth instalment of our extracting flavour series, Campari Academy Creative Director Monica Berg explains why fat-washing is her favourite technique and the four ways in which she uses it in drinks

Read More
Orange infusion in alcohol

Article

Extracting flavour series: Why infusion doesn’t need to be complicated

In the first of a new series on extracting flavour, Monica Berg shares her insights into the technique of infusion and why keeping it simple can get you the best results

Read More
8 002

Article

How do our senses impact flavour perception? 

To mark the launch of our second Perspectives episode of season two, Monica Berg takes us through the five senses and how we can use them to create better guest experiences Understanding flavour starts with understanding the senses: from what they are and how they work; to why they are so important when creating delicious […]

Read More
Monica Berg profile

Article

Do we think enough about where our ingredients come from?

In her introductory article to Raw Materials and Flavour, Campari Academy Creative Director, Monica Berg, explores seasonality, supply chain and their relevance to flavour creation – and introduces some of the people changing the game

Read More
Grains

Article

The origins series: The many uses of grains for making drinks

From their role in the history of humankind, to their transformation into beer, whisky and more, we dig into the origins of grains in the second in our ongoing series

Read More
Pexels alexandre saraiva carniato 9622986 scaled

Article

The origins series: The history of sugar and its role in cocktail culture

For thousands of years, sugar has been a valued commodity around the world. As part of our series on origins, we take a whistle-stop tour of its history and its journey into the worlds of spirits and cocktails

Read More