Campari Academy Presents

A close up of hands holding rock
Part 1
We meet the bartenders who are championing a local approach – encouraging and inspiring those around them to get into their own backyard.
A man using hat and sunglasses
Part 2
We explore how bartenders are getting involved with their own local communities and showcasing local ingredients in their drinks.
Man using a shovel in a salt production facility
Part 3
We open on a discussion about the value of agriculture – and the perceived value we give (or don’t) to the everyday ingredients that bartenders use.

In search of locality

In this episode, we go in-depth into the importance of understanding who and what are behind the ingredients that we use behind our bars. ​

We go on the road to speak to experts from the UK, Thailand and Argentina who have focused their careers on highlighting the value of looking after the land and communities who cultivate ingredients. ​

Know More

Perspectives

Provocative, insightful and engaging. Join us as we journey around the world in a three-part docu-series, exploring and discovering new perspectives for industry-related themes.

Dave in a bench

3 Episode Docu-series

Bitesize episodes filmed around the world, working with experts and covering different themes with global significance which resonate with the drink industry.

Ellie preparing food

Global Relevance

Come with us across the Globe, finding inspiration from peers and experts outside the industry.

Dave thinking in a bar

Interviews

Get closer to notable bartenders, experts, and industry events with video interviews and clips.

Kristen in a bar

Think Pieces

First-hand insights and perspectives from contributors around the world.

Dave in a bench

3 Episode Docu-series

Bitesize episodes filmed around the world, working with experts and covering different themes with global significance which resonate with the drink industry.

Ellie preparing food

Global Relevance

Come with us across the Globe, finding inspiration from peers and experts outside the industry.

Dave thinking in a bar

Interviews

Get closer to notable bartenders, experts, and industry events with video interviews and clips.

Kristen in a bar

Think Pieces

First-hand insights and perspectives from contributors around the world.

Discover Perspectives

Inspiration

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What is a brand identity? A brand identity comprises a number of factors that go far beyond your logo. Colour palettes, typography, interiors, materials, service style, communication, product – all of these factors and more contribute to a brand’s overall identity. Why is it so important? Building a strong and congruous brand will not only […]

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With sun shining bright over Technopolis, a former gas factory now one of the city’s most vibrant cultural venues, the tenth edition of Athens Bar Show marked the end of the “bar show season”: ABS continued to increase the number of visitors (12.000 this year) and proved once again to be one of Europe’s largest […]

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